What is Affiliate Marketing?

Affiliate marketing is a popular online business model that allows individuals and companies to earn commissions by promoting other people's or companies' products. This performance-based marketing strategy has gained significant traction due to its potential for generating passive income and its flexibility. How Does Affiliate Marketing Work? The process of affiliate marketing involves three main parties: Merchant (Advertiser/Product Creator): This is the individual or company that creates the product or service. They offer an affiliate program to attract marketers who will promote their offerings in exchange for a commission. Affiliate (Publisher/Marketer): The affiliate is the person or entity that promotes the merchant’s product. They use various marketing tactics to attract potential customers to the merchant’s site. When a visitor takes a desired action (like making a purchase), the affiliate earns a commission. Customer (Consumer): The customer is the end-user who b...